The map families get when a parent needs care.
Caring for an aging parent is a second unpaid job. Cairn does the exhausting work \u2014 sourcing aides, fighting insurance and Medicaid denials, building the care plan, keeping siblings in sync \u2014 at a fraction of what a human care manager costs.
What to expect
Cairn is new. Here's what we promise.
A cairn is the stack of stones that marks the safe path across hard terrain. That's the whole promise \u2014 held to three plain commitments.
We do the work, not just the to-do list
Cairn isn't another shared calendar. It drafts the Medicaid application, files the appeal, and sources the aide — the labor, not a checklist of it.
Never advise, always navigate
We stay explicitly non-clinical and keep a human specialist in the loop for anything high-stakes. Warmth where it matters, machine leverage everywhere else.
Built county by county
Benefits rules and vetted providers mapped to your parent's actual location and budget — not a generic directory dump.
77%
of adults 50+ want to age at home, not in a facility
1 in 5
U.S. workers now cares for an aging adult
~$21k
average income a caregiver loses each year
~70%
of a care coach's work Cairn's AI can carry
The product
One navigator that actually does the work.
A conversational care agent, reachable by text or voice, that a family sets up once and leans on for years \u2014 with a human specialist escalated for the ~20% that's genuinely complex.
- 01
Builds the care plan
Turns “Dad just had a fall” into a concrete 30-day plan — and rewrites it as things change.
- 02
Finds & vets care
Sources local aides and facilities filtered to your family's real budget and needs, then checks the references.
- 03
Fights the paperwork
Drafts and files Medicaid applications, benefit forms, and insurance-denial appeals — the part everyone dreads.
- 04
Keeps everyone synced
Coordinates appointments and meds, holds documents and directives, and updates siblings so one person isn't the switchboard.
How Cairn is offered
Priced for the channels the incumbents ignore.
Illustrative pilot pricing, pressure-tested with early partners. No per-family fee to caregivers when Cairn comes through their employer or advisor.
Employers
50\u20131,000-person firms losing managers to burnout
$4/employee / mo
- Full navigator for every employee's family
- Retention & hours-saved reporting
- HR-ready rollout kit
- Health-grade privacy controls
Advisors & RIAs
A client-retention tool with no equivalent
$40\u201360/active family
- White-label seats for your practice
- Offered to aging clients and heirs
- Low-CAC, high-trust distribution
- Protects assets at the generational handoff
Premium hours
A dedicated human specialist, on demand
Add-on
- Everything in the navigator
- Named specialist for your family
- Complex, high-stakes case handling
- Available direct to families
Questions families ask
Straight answers about what Cairn does \u2014 and what it doesn't.
Give your people a map through eldercare.
We're onboarding a small group of employers and advisors for paid pilots. If your people are carrying this weight, let's talk.